While some people get a "runners high" (which I have never experienced, probably due to the fact that I've never run more than 3 miles at a time), I frequently experience the I-just-crossed-a-task-off-of-my-planner-with-my-favorite-blue-highlighter high. Because I am undeniably, unmistakably, and without a doubt a "planner." My mom would always preach "If you fail to plan, you plan to fail." Well mama didn't raise no failure, so I learned to plan. Obsessively. Being spontaneous is not something that comes easily to me; dinners, movie nights, workouts, homework, what to wear, when to get groceries, and when to watch Sex and the City (and contemplate how Carrie Bradshaw can afford so much Prada on a freelance writer's salary), are all events that I carefully plan and organize in my color-coded Google Calendar. I even had a plan for what my entire life was going to look like: Go to architecture school, get a job, get licensed, get married (hopefully to Andrew Garfield, but I'm still working on that), work for a company for 50 years, retire, and move to Paris as an old woman and sit in the park while drinking wine straight from the bottle. Every choice I made was a way to stay on this path. Starting my own small business was never part of the plan. In fact, this whole "business' thing is the most spontaneous thing I have ever done. Creating my own (albeit, currently small) company has shown me that some of the best ideas and experiences in life cannot be planned.
Before starting Lena Vera, I had admired other business leaders and entrepreneurs immensely, but (incorrectly) assumed that every successful individual had a 4.0 undergrad GPA, went to a prestigious business school, had a detailed and well organized 30 year career plan, and swiftly climbed the ladder of success. I believed that successful people needed a plan, because, like mom said, "if you fail to plan, you plan to fail." However, as I began creating Lena Vera, I realized just how difficult sticking to a plan is when attempting to create a business. After developing my extensive plan for Lena Vera, I was immediately hit with several obstacles. I was forced to reevaluate and adjust my plan constantly in order to keep moving forward.
As my exposure to the hard realities of entrepreneurship grew, so did my passion. I became absolutely fascinated by the startup industry. I read biographies about innovative business owners, listened to podcasts about successful startups, and followed several tech and business blogs daily. What I ultimately learned is that all of these successful entrepreneurs have one thing in common. It wasn't a 4.0 GPA. It wasn't a Harvard Business School degree. And to my surprise, it wasn't a detailed, color-coded plan. The common trait that all of these entrepreneurs have is adaptability.Now don't get me wrong, you definitely need to do some planning (my mom's mantra still holds true.) While it is clear that failing to plan can be the reason for your demise, the inverse "if you succeed to plan, you plan to succeed" is not always true. This is because you cannot plan for the obstacles that will inevitably come your way (which I learned the hard way early in the development phase of Lena Vera). When you face an obstacle, you have two choices: give up, or adapt. And because you can not succeed by giving up, your only real choice is to adapt.
Speaking of adapting and embracing new plans...if you had asked me a few months ago if I would ever write a blog, I would have laughed. However, this is my attempt to adapt to the digital age of marketing (even though I have neither marketing nor blogging experience, but I feel less discouraged when I think about the fact that Billionaire Sara Blakely had no experience with fashion or business when she founded Spanx) . But hey, at least it gives me a chance to feel like Carrie Bradshaw (except with less Prada.)
Exactly one year ago, I launched Lena Vera.
Thank you to everyone that has helped me over the past year make this dream a reality.
Come back to the blog soon to read "How I accidentally started my own business: Part 1"
JOIN THE CONVERSATION:
Got any comments? Got any questions? Comment below to let us know!
How I (accidentally) Started A Company: Intro
September 30, 2017
While some people get a "runners high" (which I have never experienced, probably due to the fact that I've never run more than 3 miles at a t...